The Troop
Five roles. One brand. Every day.
Nova directs, Atlas researches, Quill writes, Lumen designs, Echo publishes. Each one reads your brand book first.
Nova
Marketing Director
Plans the month, runs the team, asks you before anything ships.
- Reads
- your brand book, your calendar, your messages
- Writes
- plans, proposals, questions
- Never
- publishes without a yes
Marketing Director
Atlas
Strategist
Reads your market, your competitors, your audience.
- Reads
- your website, your competitors, your intake
- Writes
- research, audits, positioning notes
- Never
- invents a number
Strategist
Quill
Copywriter
Writes in your voice. Bans your banned words.
- Reads
- voice sliders, banned words, examples
- Writes
- posts, captions per network
- Never
- sounds like everyone
Copywriter
Lumen
Art Director
Designs on-brand images, every size, every network.
- Reads
- palette, type, logo rules, references
- Writes
- images, variations, renditions
- Never
- breaks the brand kit
Art Director
Echo
Publisher
Posts on schedule and keeps the receipt.
- Reads
- the calendar, connected channels
- Writes
- publication records
- Never
- loses a post
Publisher
The handoff
One brief. Five hands. One record.
- Nova briefs Atlas
- Atlas informs Quill and Lumen
- You approve
- Echo publishes
Get started
Hire your troop.
Onboarding in days. Your brand book in one session.